Monday, May 21, 2012

Hope Is a Strategy

One of the advantages of having had surgery recently is that I have time to read while I recover.  One of the things I've discovered is that, contrary to the "Hope is not a Strategy"  book about sales and another book by mostly the same title about the Obama campaign, Hope IS a strategy.

Let's unpack this briefly. A research named C.R. Snyder, (KU, go Jayhawks, #2 this year!), discovered that hope is a triad of goals, pathways and agency.

  • We are able to set realistic goals (where we want to go).
  • We are able to figure out how to get there including sticking with it and planning alternate routes.
  • We believe that we can do it.

If strategy is a plan of action or policy designed to achieve a major goal, then hope, defined as the triad, is a strategy for achieving goals. So whether hope is a strategy depends on how you define it.

Funny thing is, I learned about this while reading The Gifts of Imperfection by Brené Brown because I'm in the midst of planning alternate routes.

How are you using hope as a strategy?

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